Justin Grossbard co-founded Best Prop Firms in 2014 with Noam Korbl and serves as the Strategic Head of Research. Leveraging his decades of expertise in digital marketing and online trading, Justin has helped transform Best Prop Firms into the go to platform for comparing prop trading firms. The site offers detailed reviews and info on firms, platforms, fees, profit splits, and other key factors that prop traders consider when choosing a firm.
Justin studied in Melbourne, Australia and holds a Bachelor of Commerce (Honours) and a Master’s in Marketing from Monash University. His tertiary education in finance, economics, and marketing provides the framework for his analytical approach to prop trading and online brokers. For more info about his academic background, you read Justin’s alumni story with Melbourne’s Monash University.
Justin’s entrepreneurial career includes founding Innovate Online, a digital marketing agency, and under his leadership, the company has helped a range of Australian businesses scale their operations, including ChefGood and The Hamper Emporium. His ability to simplify complex concepts and industries like prop trading makes these sites valuable resources for online traders and consumers alike.
Justin is also the author of 5 Alternative Investments to Earn a Return Outside of Stocks and Bonds, which gives you insights into diverse investment options beyond traditional financial markets. Justin’s book can be purchased via Amazon or Google Play.
Justin often contributes his long standing expertise to several leading publications. His work has appeared in Forbes, Finance Magnates, Kiplinger, Entrepreneur, Scoop, and MoneyShow. Some of his articles include:
For more of his work, you can also find articles on Medium and Muckrack.
As the CEO of Innovate Online, Justin leads a team of 25 professionals, providing digital marketing solutions for clients across industries. His ability to grow businesses through strategic online visibility efforts is well recognised, with successful partnerships and scaling initiatives for businesses such as Marley Spoon and Maggie Beer Holdings.
In 2019, Best Prop Firms transitioned from a local Australian comparison site to a global platform, offering local and relevant information for online traders around the world. This shift ensures you can find the most reputable prop trading firms based on region specific requirements and trading needs.
Outside of his professional work, Justin is a passionate fan of AFL football, following his favourite team, the Bombers. He also enjoys military strategy films, whisky tastings, and spending time with his family, including his two cats, Bruno and Chloe.
To connect with Justin Grossbard, you can visit his LinkedIn, X, or Contact Us.
You can also read more about the rest of the team, including Senior Strategist Tegan Miller, or Co-Founder Noam Korbl.
Best Prop Firms was created to provide traders with clear, well researched comparisons of proprietary trading firms. Our team consists of finance analysts, content strategists, and trading professionals who test the prop firms and challenges themselves before rating funding models, trading platforms, and profit sharing agreements.
As we continue to expand, we’re hiring a Content Writer to produce in-depth reviews, a Content Editor to maintain content accuracy, and a Graphic Designer to create infographics and comparison tables. If you’re interested in being part of our team, check out our Careers page for available roles.
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